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Founded in 1886 in Lenzburg, 30 km from Zurich, by Gustav Henckell and Gustav Zeiler born as "Henkell & Roth" (until 1889), the company has been known as "Hero" since 1910. At the beginning of the eighteen-nineties, Hero undertook its first step towards international expansion by opening branches in Spain, Holland and in 1970 the Group bought the Veronese company LIDO - Food Industry, and became Hero Italia S.p.A.
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